Outlandish has recently begun livestreaming in the UK as an official TSP.
Streaming from our own accounts, we have maintained a strategy of daily teaser videos to drive traffic to our channels and daily streams to provide continuity.
Our two tech channels differ in their approach with one catered to those more interested in the specifications of the products, using hosts with a tech background to demonstrate them and go into the finer details.
Our other channel is designed to be fun, interacting heavily with viewers and taking a light-hearted approach to 3C products.
Our greatest strengths are our adaptability and capacity. Each stream we try new ‘gimmicks’ or techniques to attract viewers to our stream and drive GMV, with no two streams identical. We can then analyse this data to better inform and drive our future direction.